---
product_id: 56854310
title: "Significance of Customer Relationship in Enhancing Customer Equity: An Analytical approach applied to competetive scenerio in Automobile Industry"
brand: "babeet gupta"
price: "€ 144.61"
currency: EUR
in_stock: true
category: "Paperback"
url: https://www.desertcart.fi/products/56854310-significance-of-customer-relationship-in-enhancing-customer-equity-an-analytical
store_origin: FI
region: Finland
---

# Significance of Customer Relationship in Enhancing Customer Equity: An Analytical approach applied to competetive scenerio in Automobile Industry

**Brand:** babeet gupta
**Price:** € 144.61
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Significance of Customer Relationship in Enhancing Customer Equity: An Analytical approach applied to competetive scenerio in Automobile Industry by babeet gupta
- **How much does it cost?** € 144.61 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.fi](https://www.desertcart.fi/products/56854310-significance-of-customer-relationship-in-enhancing-customer-equity-an-analytical)

## Best For

- babeet gupta enthusiasts

## Why This Product

- Trusted babeet gupta brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

Today, Automobile industry comprises a large and growing portion of the world's total business. The United Arab Emirates (UAE) has become one of the favorite markets for automobile companies around the world, primarily as the Middle East has been one of the more resilient regional markets compared with North America and Europe. In UAE, almost all companies in this industry, large or small, are affected by global events and competition. In the current competitive business environment in UAE, the principal issues faced by automobile firms must be addressed for the long term sustainability of these firms. In this backdrop, the customer relationship focus can not only address the issues facing the automobile firms but also show the path to the long term sustainability of the business by making it more profitable through acquisition of profitable customers and retention of customers. This book establishes the significance of customer relationship focus in building customer equity in a competitive scenario and also provides insight into different factors that affect the customer value and thereby help in building the customer equity.

## Features

- Significance of Customer Relationship in Enhancing Customer Equity

## Images

![Significance of Customer Relationship in Enhancing Customer Equity: An Analytical approach applied to competetive scenerio in Automobile Industry - Image 1](https://images-na.ssl-images-amazon.com/images/I/51IZzKjGutL.jpg)
![Significance of Customer Relationship in Enhancing Customer Equity: An Analytical approach applied to competetive scenerio in Automobile Industry - Image 2](https://images-na.ssl-images-amazon.com/images/I/51QKBVrrKzL.jpg)

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*Product available on Desertcart Finland*
*Store origin: FI*
*Last updated: 2026-02-24*