The Power of Product Platforms

As the co-author of this book,using this text in teaching at 3 universities, Northeastern, Boston Univ. and U. Of Penn. in their graduate programs, I have come to realize the power of this book's teachings, its rules and tools for robust product platforms and derivative products, goods and services as well as software platforms.We are now in the 4th edition and have published it in Spanish with a Barcelona publisher.Companies that Marc Meyer and I consult with have found it extremely informative and useful.Our follow up book will be an extension of this book, filled with rich examples of applications to goods, services, software and processes.Included will be workshop materials for easy application to the users' unique products and business services.Keep looking.......Al Lehnerd

Although it's a bit dated, still has value in providing case studies.

I read the book to gain more insight into the benefits and potential costs of product platforms.Although the book has been out for a while, the presentation and material are still timely and topical.A must-read for everyone interested in innovation strategies and the link to competitive advantage and profitability

To the point. Excellent examples. Precisely what I was looking for when I was searching for generic approaches in regard to technical platform strategies.

It solved my problem