Question 1

Is year-round Grass-fed the same as 100% grassfed, why does every other brand say 100%, and y'all don’t?

Accepted Answer

The “100% Grass-fed Claim Whey” is very popular and serves as a beneficial red flag for the consumer when it comes to many brands. There are several interpretations such as, the product only contains what the seller is claiming to be grass-fed whey, thus “100% grass-fed whey”.

It’s also common for brands to source whey from farms that put the animals through a “grass-fed finishing process.” Due to lack of regulation on this claim, technically, if the animal meets a finishing requirement (a certain number of days on pasture), the milk can be sold as “100% Grass-Fed Milk”. To most consumers, however, (and the brands understand this), the “100% grass-fed” claim is to say, “this product is from cows who roam on pasture and only eat grass – buy me.”

AGN Roots Grass-Fed Whey sources from farms that are Animal Welfare Approved certified by A Greener World, which guarantees their “entire life on pasture,” thus we say “year-round.” Our cows always have access and a line of sight to food, water, bedding, pasture, and each other. There are no dairy farms in existence that limit their herd’s diet to ONLY pasture grasses (100%), as this would be wildly irresponsible and dangerous for the animals. During the cow’s life, there are specific nutrients provided to the animal to ensure their bodies are ready for critical stages of their lives like late gestation and or early lactation.
  
During these critical stages, this silage is still grass from our farms; HOWEVER, instead of “dry” grass, this is “high-moisture” high-quality silage (cut Grass) packed for fermentation (to make dense the nutrients in the wet middle). Wet Silage allows the animal to receive the nutrients it needs without having to eat a ton in the case her appetite hasn’t reached the levels required by her lactating body to stay healthy and without strain and stress.

Thank you,
~AGN Roots Grassfed Team

Question 2

I want to choose from the diversity available, so I want to know all about product. Is it pasteurized only once and what tempreature?How many minutes?

Accepted Answer

Hi, 
Thanks again for reaching out, really appreciate your passion for details.  To answer your question our grass-fed milk is pasteurized a single time to a very high QA/QC standard.  The pasteurization process you are referring to is common in UHTST pasteurization methods defined in our last correspondence.  AGN Roots does not recommend milk being exposed to these very high temperatures, and certainly not for multiple passes.  Generally, low temperature pasteurization more commonly known as Vat pasteurization requires very high QA/QC standards and takes more time, as we mentioned a minimum of 30 min at minimum lethality temperatures.  When producing a high quality grass-fed whey protein, to ensure the preservation of all fragile nutrients, vat pasteurization of the milk is highly sought after and indicative of smaller batches!  Thanks again for your questions, hope this helps you.

~AGN Grassfed Whey Team

Question 3

Hi you describe your protein isolate so unique what make it very special compare to opportuniteas, alter whey and antler farm whey protein isolates?

Accepted Answer

Thank you for the question, to best answer we won’t assume to know anything from the competing brands but can focus on the more obvious differences.  
AGN Roots Grassfed Whey is the only whey to be featured by the ASPCA® brand list “Shop with your Heart” and have earned the title “The 1st Animal Welfare Approved Certified Grassfed Whey" on the market, by A Greener World.  Our Grassfed Whey isn’t simply a claim, its backed by the best accreditations in the sustainable farming space.   On the quality side fun facts - Friesian Jersey crosses were not bred with focus on quantity (like the Holsteins that make up the majority of concentrated diary producers locally) but rather with focus on quality and nutrition density. 
As far as other brands that explain to customers that their products are grassfed & “organic” but simply unwilling to pay for the USDA or other certifications to prove it.  What is not commonly known, but most accreditation outfits are non-profits, especially in the environmental & sustainability world of farming. 
We are currently advocating the USDA to improve their “100% Organic” standard to include Certifying an animal’s ENTIRE life on pasture, > 95% Grassfed Diet (versus Organic Grain), with true focus on quality of life etc…  
Lastly, In the world of marketing, the term “Grassfed” is a free and completely unregulated.  The only truth behind the quality of Truly Grassfed Whey comes with accreditation; A Greener World, ASPCA, Informed Sport, Informed Choice, Carbon Trust.  Every company can post pictures of lush green pastures and cows, however the facts are that 99% of whey sold online that claims to be Grassfed is sourced from CAFOs domestically or from mass diary export countries of incredibly low quality.  Thank you so much again for the question, for more details you can find our information to reach out on the back of our product.  We always encourage our community to challenge marketing and get the details!!!  
~AGN Roots Grassfed Whey Team

Question 4

How many carbs and  lactose are in a 2 scoops?

Accepted Answer

Hi there,

Thank you for reaching out. The Nutrition Facts panel (package back) will contain all the answers you are looking for in terms of carbohydrates and sugars which states 0 Grams/Serving (2 scoops).  AGN Roots Grass-Fed Whey contains zero carbohydrates, and both zero naturally occuring (lactose) & added sugar.  Thank you again for your questions.

~AGN Roots Grassfed Whey Team

Asin	B07X9V8718
Best Sellers Rank	#124 in Sports Nutrition Whey Protein Powders
Date First Available	September 25, 2019
Item Model Number	TGF001
Manufacturer	AGN Roots
Product Dimensions	12 x 4.74 x 12 inches; 3 pounds

Grass Fed Whey Protein Powder Isolate - Unflavored - Unsweetened - Certified Entire Life On Pasture - A Greener World - ASPCA Registered Brand List - Informed-Sport - 3lbs

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