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๐ฅ Turn heads with ruby red radiance that lasts and cares ๐ฟ
Adore Shining Semi Permanent Hair Colour in 64 Ruby Red delivers a vibrant, long-lasting demi-permanent color enriched with Aloe Vera for nourishment. Free from alcohol, peroxide, and ammonia, it offers a gentle yet intense shine activated in just 15 minutes of heat processing. Designed for professional salon use, this 118ml bottle maintains freshness for up to 12 months after opening, making it a smart, sustainable choice for bold, healthy hair transformations.




















| ASIN | B004M58JT8 |
| Benefits | Hair Coloring |
| Best Sellers Rank | 551 in Beauty ( See Top 100 in Beauty ) 6 in Semi-Permanent Hair Colour |
| Brand | Adore |
| Brand Name | Adore |
| Colour | 64 Ruby Red |
| Container Type | Bottle |
| Customer Reviews | 4.1 out of 5 stars 36,351 Reviews |
| Full Cure Time | 15 Minutes |
| Global Trade Identification Number | 00661157104258 |
| Hair Color Permanence | Demi-Permanent |
| Hair Type | All |
| Hair type | All |
| Item Form | Liquid |
| Item Weight | 0.2 Grams |
| Item form | Liquid |
| Manufacturer | Adore |
| Manufacturer Part Number | 064 |
| Material Features | Alcohol-free, peroxide-free, ammonia-free |
| Material Type Free | Alcohol Free, Ammonia Free, Peroxide Free |
| Model Number | 957220 |
| Number of Items | 1 |
| Package information | Bottle |
| Product benefits | Hair Coloring |
| Recommended Uses For Product | Professional salon use |
| Set Name | Single Bottle |
| Suitable Hair Colour | All Hair Colours |
| UPC | 661157104258 |
| Unit Count | 118.0 millilitre |
S**W
Good Results
I've used this hair dye in various colours over the years. I used 2 bottles this time as I have medium length locs. The method I used was to apply the 2 bottles to clean, DRY hair. Leave it on for one hour, rinse with lukewarm water, then pour diluted conditioner over the hair (2-3 squirts of conditioner in 200ml of water) and leave for a few minutes. Rinse with lukewarm water again, put on a towel for 15-30 minutes, and finally blow dry hair on the lowest heat. I did NOT use shampoo during the application/rinsing process, but I washed my scalp with shampoo 5 days later. The colour has taken really well, as my hair was a medium brown. The photos don't do it justice, but you can see the purple shine in good lighting. My hair looks shiny and healthy and the colour has stuck. Be aware the colour can transfer onto pillow cases, etc. until the hair is washed a few times. It is a messy process dying locs, and there will be some cleaning to do after. The dye will stain lighter coloured fabrics. I usually do the petroleum jelly around the hairline, but couldn't be bothered this time, and found a baby wipe cleared any dye residue from my skin. I typically lay a large plastic bag/bin bag in the bath to reduce the mess. Overall very happy with the results and quality of the product. Update: 2 weeks and 2 hair washes later, the purple is more visible, vibrant, and my hair still looks healthy.
L**A
A good semi permanent hair dye
I have to be honest, this is the best semi permanent hair colour I have used by far. It looks like a nice deep red, and lasts a lot longer then other dyes I have used. Whilst it's washing out, it goes through nice stages of colour, not a muddy red. The price is a lot better then other places too. So I'm happy.
C**T
Highly recommend!
I normally use crazy colour but found it pretty useless lately because it just wasn't sticking to my hair. So delighted I came across this product! The reviews said it was good so went for it, and wow what a result! Easy to apply (thin gel consistency that actually coats hair really well). I used way less than I normally would with Crazy Colour, and got a much better spread of deep, intense colour from this than I actually thought possible. Maybe the heat processing or just a far superior product to CC. Haven't washed it yet but semi's aren't meant to be permanent so it wouldn't surprise me if it washes out a bit. Lovely colour, great product, will definitely buy this again and again!
T**X
Red look in the sun but black indoor
I used the shade Ruby Red, and overall, I really liked the results. This product is great if youโre looking for a red tint that shows up in the sun but still looks black indoors. My hair was fully black, and after dyeing it, the change was subtleโbarely noticeable inside, but the red tones show up nicely in sunlight. The application was pretty easy. The formula is quite liquidy, so it spreads well through the hair. The smell was strongโdefinitely chemicalโbut it didnโt bother me too much. To me, it just smelled like a really strong shampoo. I left the dye on for about 80 minutes and used my blow dryer on a gentle setting for around 2 minutes during that time to help the dye settle in. After rinsing (I only used water, no shampoo), I straightened my hair the next day and noticed a nice shine. My hair looked nice overall, although the ends did feel a little drierโwhich is expected when using dye. One thing to note: the dye did stain my clothes a bit after washing my hair, so be careful with towels and shirts afterward. If youโre hoping for a bold red look indoors, Iโd suggest bleaching first. But if you want a more subtle red tint that only catches the light outside, this is a good option. Iโd use it again for a low-maintenance pop of color.
A**E
Different formula
Iโve used this brand before and for some reason the two bottles I got were a completely different consistency, almost as if it was watered down. Ruined my hair colour because it barely left any pigment. Store said they would refund me, never happenedโฆ pretty disappointed with this.
J**S
Meh
Firstly completely ignore the instructions on the bottle (shampooing afterwards will strip the colour and its only a temporary so it will only last a few washes) and make sure you have some gloves handy because it doesnt come with any, I put it on over dry clean hair and left for half an hour, rinsed off and conditioned the second time as the first time i followed instructions on bottle and it barely did anything. Im using the 121 jet black over faded red dye, The first bottle I tried smelt really good and the colour came out pure shiny black but only lasted a couple of washes before fading at the roots, the second bottle however smells completely different and I wonder if the formula has changed as its runnier. Its okay for if you want temporary colour or to help remove another colour but I wouldnt rely on it for long lasting result's as its a SEMIPERMINANT/TEMPORARY and none of this type of hair dye lasts more than a few washes
L**H
Great colour
Wow. This has so much colour, much more than my usual hair dye! Lots in the bottle too! (get yourself a bowl and some gloves) I am just waiting to see how it fairs after the next wash but so far so good! FYI don't shampoo when you rinse it. Ignore the bottle!
A**S
Only True Semi Permanent I Use
I've been bleaching and using Adore dyes for about two years now, but I used to get them from another shop. I got them here because it was more convenient, though the price is slightly higher. I've never used this on unbleached hair, so I have no idea how well it sticks or how much colour it leaves. On bleached hair, it's amazing. The colour is always super vibrant. You may not always get the colour shown on the bottle, but that's more because of the base colour of the hair your dyeing over. I get very annoyed reading reviews from people who complain the colour wasn't the same on their hair. If your hair has yellow or orange tones in it, this will make the colour more peachy than the blue toned pink! I had this happen on my hair since it wasn't bleached perfectly evenly. Some strands are peachy. Same goes for if you dye over blue. The number one reason I prefer Adore dyes over others is that I can dilute it with conditioner and still get a lot of colour out of it. One bottle lasts me over ten applications. Currently my hair is a pastel purple and pink mix because I worked out it would be cheaper to buy two bottles, one pink and one blue, to make my own purple, rather than buying one bottle of purple. So you can mix these together to get an even greater range of shades. I'm never the same colour each month! The longer you leave it in, the brighter and more longer lasting the colour will be. This is true for unbleached hair as well. You don't have to worry about damage, this is like a conditioner that stains your hair. You do have to keep it moist though, so put a shower cap or plastic bag on top. I normally leave mine in for about an hour, but because of the pastels, I've only been leaving it in for about five minutes while showering and it still deposits colour, though it rinses out quicker. The second reason I love Adore dyes is that there is pretty much zero rub off. I can dye my hair, rinse, let it dry and not leave random colours all over my pillow. I don't worry about it running in the rain. I used to use Directions Plum and the rain made that run, it was very embarrassing. All in all, I really recommend this, it lasts for ages, smells great, excellent colour payoff and a wide range of colours.
V**A
Gute und ergiebige semipermanente Farbe.
Ich habe die Adore Luxe Blue zum Nachtรถnen der Ansรคtze und zur Auffrischung der Farbe zwischen zwei Friseurbesuchen verwendet. Sie hat unverdรผnnt auch die nicht gebleichten Ansรคtze gut abgedeckt und auch mit minimaler Menge in Mischung mit Conditioner die Farbe der langen Haare gut aufgefrischt. Vorher habe ich mit Directions experimentiert. Adore ist in meinen Augen benutzerfreundlicher, es fรคrbt weniger die Badekeramik und die Haut als das bei Directions der Fall ist. Und bei mir hat sie gleichzeitig die Haare besser getรถnt.
Z**L
Buena pigmentacion
Me gusto mucho el color, tiene buena pigmentacion, cubre canas.
A**E
Even the faded colour, looks great!
I've used this colour and other colours too several times, love it!!! So quick and easy to use!!! And actually lasts longer than I expected!! Although be sure to give your shower a good clean afterwards otherwise it could look like a "blood-bath" lol
S**I
Not worth the price
Fades very very fast , and it's price is hight for the product
M**C
Worth the price!!
Amazing. Love this product. My daughter went to a professional hair stylist to get her hair done. Within a month her neon green highlights where turning blue. This dye covered up the blue and gave her the color she was looking for.Electric lime. One bottle did her whole head. Above the shoulder thick hair. Would buy two bottles for longer hair.Will definitely buy again. Can't wait to try different colors.
Trustpilot
1 week ago
2 months ago