Bob's Red Mill Oat Bran Hot Cereal, 40 Ounce (Pack of 4)

This stuff is fantastic. Great texture (I think much better than oat meal), super easy to microwave, and mixes perfectly with whatever you toss in. I throw in things like Barlean's lignan flax oil, hemp hearts, and blueberries and it's always perfect. The amount of fiber in there is amazing as it's so smooth, you'd never know.And the price on this 4-pack is very hard to beat. In the store (when I can find this product) it is always about $4 for a little 18oz bag. Now I've got enough oat bran to last for months! Great product, great deal.I love that these are shipped as a pack of four because what you get is actually a box that you pop the top off of. It's the display that you see in the store, so it keeps the packages neat and orderly. Nifty.

Great price for a quality product.. healthy and great-tasting. Cooks up in a couple of minutes, Just add a little honey or brown sugar. My 4 kids all eat this even though they won't all eat other breakfast cereals like oatmeal. This also makes pretty good muffins... Bob's has plenty of recipes on their website.

Amazing great taste that is far superior to oatmeal and is also more nutrient dense. I don't mind the taste of oatmeal but I have never been crazy about the texture. Oat bran is so much better in all aspects: flavor, nutrition, and texture. The only negative is that oat bran is a good bit more expensive than oatmeal. But when your diet plan requires daily oats for breakfast, I'll gladly pay more to have a tasty product versus a cheap-o one that I have to choke down.You get 4 individually packed bags with 40 ounces each. I use a ziploc bag to store product in once opened because the bags are not resealable.It only takes about 1.5 minutes in the microwave to fully cook.

Love this stuff!!! This was such a great buy. SUCH a great deal compared to store cost for one bag. The oat bran tastes super good and you couldn't make it any easier to prepare. I eat it without any real sweeteners and it tastes just fine for me. It's absolutely great for you and a great deal to boot. Must buy!!

I have been eating this for breakfast for the last 4-5 years. Great source of dietary fiber. It has no taste of its own, but to make it enjoyable I do the following: 1/3 cup of oat bran, 4-5 almonds, 4 dried prunes, 1-2 dried figs, pour about a 1.5 cups of real hot water and mix it all together. I keep keep stirring while adding hot water to make the mixture even and to let it swell. If I let it sit without stirring, it forms lumps and leaves the bran at the bottom dry. Milk tastes good too but it must be real hot. Enjoy !!I wonder why Amazon price for this product went up from $29 in Nov 2017 to $49 today. Walmart online has a much better price.

I was a little disappointed when they arrived in loose bags instead of the Bob's box. The bags were all intact so I will get by.

The oat bran tastes fine but it s full of sharp oat hull pieces, making the product hard to eat.

I was looking for a low-carb option as an option to my daily breakfast of brand buds. Unfortunately, the carb count is higher and the fiber content does not seem to match my system's demand. Good flavor for a hot breakfast cereal, but not what I needed.