desertcart.in - Buy The Best Digital Marketing Campaigns in the World: Mastering The Art of Customer Engagement book online at best prices in India on desertcart.in. Read The Best Digital Marketing Campaigns in the World: Mastering The Art of Customer Engagement book reviews & author details and more at desertcart.in. Free delivery on qualified orders. Review: Nice book - Need a primer to digital analytics. The collective case studies are interesting. Wouldn't call this the best business book though. Review: Five Stars - Very good case studies. Should be read by professionals interested in Digital Marketing.
| Best Sellers Rank | #850,376 in Books ( See Top 100 in Books ) #1,629 in Marketing (Books) #3,913 in Internet & Social Media (Books) #37,989 in Analysis & Strategy |
| Country of Origin | USA |
| Customer Reviews | 3.7 3.7 out of 5 stars (8) |
| Dimensions | 17.3 x 1.3 x 21.7 cm |
| ISBN-10 | 0749460628 |
| ISBN-13 | 978-0749460624 |
| Item Weight | 345 g |
| Language | English |
| Paperback | 224 pages |
| Publisher | Kogan Page; 1st edition (3 June 2011); eucomply OÜ; GPSR Enquiries; [email protected] |
A**T
Nice book
Need a primer to digital analytics. The collective case studies are interesting. Wouldn't call this the best business book though.
S**A
Five Stars
Very good case studies. Should be read by professionals interested in Digital Marketing.
S**Z
Four Stars
Very good
3**E
The book is out of date.
Old info. Not very relevant.
N**A
It is a well written book with many cases and well explained. Of course, since technology is rapidly changing, almost most of the cases can be found in great detail and video online. I would expect a bit more thorough analysis for each case study. Overall, however, I am satisfied I got it.
S**N
A good coverage of digital marketing campaigns was provided affording me a decent range of case studies to use for my Digital Marketing Diploma.
A**R
Very good introduction to digital marketing. Useful case studies across a wide range of digital tools.
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