Formula 49 Clay All Organic Pomade | Firm Hold & Matte Finish (Promotes Healthy Hair Growth, Helps Hydrate Dry Skin), Rugged 2-ounce

Johnny Slicks Formula 49 Clay is built for men who move with purpose. The scent is bold, masculine, and clean — no sweetness, no fluff. It smells like you’ve got things handled. The hold is serious. Once it’s in, it stays locked all day without flaking or fading. Whether I’m sweating, lifting, or running errands, the style doesn’t budge. And being all-organic? That’s just a bonus. If you want a pomade that matches your energy — intentional, strong, and grown — this one delivers.

I was skeptical about this hair product doing what I need it to do and that was hold my hair in place. It did a very good job of this. I was actually surprised how much it tacked up in my hair immediately. It even grabbed a few hairs from my scalp! Lol. I recommend having a touch of dampness in your hair or on your hands when styling with it. It smells really good and I'm really happy that it has all organic and no risk ingredients. 100/100 on the Yuka app. If you're looking for a strong hold matte clay/paste this is an awesome choice.

I rarely leave reviews but this stuff is excellent. I think ober time I've tried countless hair products. Until now all styling gel or pomade was that same and that was ok with me. I think it's the clay that makes this special. I have mostly gray hair which has thinned over time. Formula 49 makes my hair look thicker and well-groomed. It also smells good! Highly recommend trying this.

My husband absolutely loves this product! It gives a firm hold without feeling stiff or greasy, and the scent is great without being overpowering. We also love that it’s veteran owned and created, and that the company is so transparent about every ingredient. Finding a product that’s non-toxic, clean, and made with integrity means a lot to our family. This pomade has definitely become a staple in his daily routine — highly recommend!

Amazing Scent and Crazy Strong hold. Not greasy or sticky feeling to it. Greate matte look and easily washed out with just warm water. Hair feels moisturized after too! A little goes a long way so the price is honestly worth it. It will last forever. Only reason for 4 stars is it sets super quick some workability can be a struggle if you’re not quick

Best quality hair product I have bought and will continue to stand by this company! This smells great and has fantastic hold all day.

I have tried so many pomades that my bathroom looked like a failed science fair, and somehow this one just quietly won. The texture is perfect, the hold is firm without turning my hair into a Lego helmet, and the matte finish makes it look like I naturally woke up like this instead of negotiating with a mirror for 10 minutes. The fact that it’s 100 percent natural and chemical-free is the real flex, because now my hair looks great and I’m not lightly embalming my scalp. Rude how good this is. I’m done experimenting.

The price is insanity for 2 ounces of product. Stop being greedy; especially when every other company is giving you 8 ounces or more for half that price...