Schwarzkopf LIVE Post-Bleach Hair Toner, Ice White Semi-Permanent Colour Toner, for Cool Blondes, Ice Blonde Toner Neutralises Brassiness and Yellow Tones for up to 16 Washes

Brilliant - This is only toner ( & i have used so many) , that actually gets rid of brassiness & leaves a lovely pearly white shade ( 15 mins left it on).5 stars - would highly recommend ( bleach roots first)

Clean Ice white colour, easy to use after bleaching my roots. I’ll definitely use again. I don’t normally like toners due to them leaving purple streaks but this one has done what it claims to do and made the hair white. 🤍🤍

So I have 4c black hair and I dyed my hair my hair purple a while back. This then faded into a brown so I decided to dye it red which worked quite well except it didn't get any of my roots 😭

I do not write reviews but this amazed me.When I say that I have tried every toner out there, I really have! My hair is dark brown with blonde highlights. At the minute there is more blonde than brown but I did have regrowth. My hair was looking very brassy and yellowy but I wanted to wait a little longer until the hairdressers. I came across a lady using this on tiktok. At first I was skeptical. I will say that I did not want the ice white colour, I wanted my hair to be more ashy and it worked perfectly, with absolutely no purple tones or residues. My hair isn’t a light enough blonde to achieve the ice white but if yours is then I would expect you to get even better results. But if like me you have brown hair with brassy highlights and want them more ashy this is the one for you. It won’t disappoint. I left it on for the full 20 minutes. It rinsed really easily and left my hair feeling silky and shiny. I honestly can’t recommend this enough and will buy this over and over again. Amazing!

My hair was very bright brassy orange from dying blonde. Now it's less brassy on the lengths but still the roots are orangey vibrant. Also the texture of my hair now feels horrid and it's harder to get the brush through. There's no hint of this being icy white!

I used this on prelightened very light brown hair, it was basically dark blonde that I put it on.The first time I used 2 boxes and despite saturating my entire head, was super patchy, the lightest areas didnt take and left giant gaps in my hair. It looked awful and was a muddy red colour.I had to buy another 2 boxes in my walk of shame to boots after using the first 2 from amazon and put them on as soon as i got home having done the first 2 in the morning. It is now red as in the picture, but has gone darker from using 4 boxes for two times at 30 minutes each, but at least its now actually red and not patchy.I didnt really like the consistency of the dye, it was so thick and really hard to pull through the hair as my hair is pretty thick (my hair in the photo is after straightening for an hour lol), so I highly recommend having much wetter hair as I left it far more wet the second time and it seemed to work so much better. It wasnt towel dried, it was totally wet just not dripping wet.As my hair is thick, and the mixture is thick, it caused hair to clump together and it was really hard to get my fingers through it the first time, which is probably why it left giant patches of where it didnt take.It didnt touch my darker brown roots, i wasnt expecting it to, but just to let you know you need very light brown hair for it to show up. My hair had been lightened quite a few levels from brown.It is not red like the box, but honestly I'm left thinking its just my hair. No red turns out the right red for me even if i prelighten my hair. Im wondering if its because I have ashy tones in it, and red is the opposite. Ashy is cool and red is warm (i am neutral and have both warm and cool lol). I am pleased with it now after the 4 boxes, and it is more even than in the photo im standing directly under a light, and I will say, the colour and conditioner is really good as even doing it twice in a day, my hair felt so great afterwards and soft and shiny and not dry at all hence why I still gave it three stars.Despite my problems, it is probably the best red in the way it looks, most of the reds i use come out muddy, even on prelightened hair, so it looks more modern than most reds look on me. I just love red so much though so end up doing it anyway.

I have used this on my peroxide blond hair for over a year now, I have tried all makes and all fancy purple stuff, this is the only product that has given me any kind of shade I like, it’s not exactly the colour on the box but it’s really close! Some expensive brands have died my hair purple, they have made my hair brittle and fall out, I’ve really over killed my hair over the years, but I’m happy with this, it took 99% of the orange and brassy blond out and did make it look somewhat like the colour shown, so I’m happy!