












🎯 Own your bold with Black Licorice brilliance!
Clairol Bold & Bright Permanent Hair Dye in Black Licorice offers a rich, fade-resistant black shade enhanced by TrueColorSeal technology. This all-in-one kit includes moisturizing HydraShine Conditioner and a Color Boost Glaze for vibrant, glossy hair that stays fresh longer. Ideal for all hair types, it delivers intense, salon-quality color with effortless at-home application.














| ASIN | B0CP2RVFB8 |
| ASIN | B0CP2RVFB8 |
| Best Sellers Rank | #4,440 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #61 in Hair Color |
| Brand Name | Clairol |
| Color | 20 Black Licorice |
| Container Type | Box |
| Customer Reviews | 4.4 4.4 out of 5 stars (2,796) |
| Hair Color Permanence | Permanent |
| Hair Type | All |
| Item Form | Cream |
| Item Weight | 0.48 Pounds |
| Manufacturer | Wella |
| Manufacturer | Wella |
| Material Features | TrueColorSeal Technology locks in color to help protect against water-fading, maximizing vibrancy. |
| Number of Items | 1 |
| Product Benefits | Vibrant Permanent Hair Color + Moisturizing Shine with Color Boost Glaze Finish |
| Product Dimensions | 2.37 x 3.56 x 6.31 inches; 7.68 ounces |
| Unit Count | 5.48 Fluid Ounces |
R**E
Perfect!
Amazing color!! I have very dark brown hair and wanted a touch of color without using bleach, this worked amazingly! A beautiful hint of purple/plum to my hair, it’s subtle and shines brighter in the light. It’s exactly what I wanted and at such a great price. I got three boxes for my very thick/long hair and it was just enough. Definitely works on darker hair just expect more of a subtle look. I love it!
T**R
Scary Color in Bottle, Great on Hair
I used the chocolate and needed two boxes for my thick hair. The first bottle mixed up to almost a fluorescent orange. The second bottle looked like blood. I don’t know why there was a difference in two bottles of the same color, but thankfully it developed into a rich, chocolate brown. My hair feels very soft and shiny. I didn’t use the included conditioner, but used my own. I would repurchase, the color has lots of dimension.
S**D
Affordable and Vibrant!
This color is AMAZING! I love this product! One box covers all my thick hair, past my shoulders. Looks amazing! Lasts longer than most color and a great price! I added black low-lights of the same brand and they look amazing together!
L**E
Works on lighter brown hair!
My hair is dark towards the ends and lighter at the top and it looks so cute! Lost a star for me though because it left my hair a bit dry, it had a strong smell, and it was tingly on my dry scalp.
T**E
most compliments ever
my new fav hair color its so bright bold and shiney it also comes with a boosting glaze to put in ur hair after 2 wks but Ive had the most compliments ever with this color and I do change hair colors quite a bit
C**D
Lovely
My wife’s favorite color and brand! It’s affordable, longer lasting, provides beautiful color throughout, provides bounce, and provides bright hues! Lovely!
N**I
Works better then expected
Im super impressed with this hair dye. I have black hair. I wanted to go lighter. I didn’t want to use bleach or hard chemicals. I tried this Clara dye and stripped the black off. I did. Part of my hair. Wasn’t sure how it was gonna turn out. And it worked great. Definitely recommend leaving a nice color and tone to it. We’ll definitely order a couple more boxes t
K**T
Naa
Didn't care for it color wasn't accurate and didn't last for very long
Trustpilot
2 months ago
3 weeks ago