Crest3D White Brilliance Pro Ultra White Teeth Whitening Toothpaste, 3.8 oz, Anticavity Fluoride Toothpaste, 4% Hydrogen Peroxide, Active Whitening Protection

I was not expecting the difference the very first use. No, I'm not paid and I'm not exaggerating. I've used whitening strips in the past because my work hours are so messy I just need a quick touch up and I thought strips were the most convenient way to whiten and honestly didn't have time to put effort into whitening.The very first use I feel I went three shades lighter. The second use even lighter. All in the same day. Really worthwhile investment. For the cleanliness and immediate effectiveness, I am most defiantly subscribing to this product with my next purchase.

Really good whitening toothpaste. Almost been using for a month and notice a difference

I've been using this toothpaste now for a couple of weeks. I have definitely noticed that my teeth are a couple of Shades whiter and some stains that I've had from coffee and smoking many years ago have really lightened up a lot!The only drawback? The aftertaste. For me, it tastes like I've just had a can of diet drink and to me, there's nothing worse than the flavor of diet soda. I try to tamp that down by using mouthwash after brushing so I don't keep that sickly fake-sweet taste in my mouth.Other than the taste being a little off, this is an excellent product! It's a little expensive, but I do like having whiter teeth without pain nor added sensitivity for my teeth.

Cleans teeth, gums & breath effectively with added peroxide; no left behind residue, causes no sensitivity & it's pleasant tasting. It's my go-to daily toothpaste & has been since it hit the shelves. Costly but worth the purchase for overall health of teeth & gums. Hard to find in stores now, so I'm very thankful I'm able to purchase it on a regular basis at Amazon. Thanks a million, Amazon!

The second my order arrived at my house I put it to the test, obviously it takes time to see results but if you consistently use Crest toothpaste it will make those teeth so much whiter and not only that it helps with bad breath and cleaning your whole mouth out and in my opinion this is the best toothpaste out here very strong,very effective,very safe, very reliable,and just overall and very consistent toothpaste brand

So far the whitening level has been great, but honestly haven't used it enough daily for long enough to truly know so will update but - you can genuinely see a white smile with the 3D white & Optic White Toothpastes within the first few uses! I've consistently found no matter what type it is between these two brand names - they do deliver, but def have to find which one is better for you as each person I've spoken with or read about regarding these have a different preference between their types of whitening pastes. I've used only these two brands & different types for probably over a decade now though & swear by them. I personally find this one better used in conjunction with my deep stain removing or charcoal optic white. The combination is best I find with this particular type but well worth it thus far & do recommend. The 4% hydrogen peroxide seems to make the big difference here. Fresh feeling after, not too potent when brushing with it & bottle big enough to last a bit. Good product for price & decent size. Does actually whiten but do have to use everyday really & at least twice like it says I find it does best... Three/four times a day with this & you'll see a difference in whitening level fast.

This really works!

Container was busted. Waiting so much toothpaste coming out the back end also. Missed return window since finished old toothpaste prior to opening the box. Fresh flavor though.